Sending regulation (anti-ban): quiet hours and pacing

Michael

Michael

Last updated on Jun 26, 2026

πŸ“ Where to find it: Reach your customers β†’ Flows β†’ (open a Flow) β†’ "Sending pace" button (editor header)

Sending regulation protects the reputation of your number and your email inbox by avoiding burst sending and out-of-hours sending: you set a time window (e.g. 9 AM–8 PM, business days) and a minimum spacing between two sends.

How it works

When a send (SMS or email) is due to go out outside the allowed window, Madyis Hub postpones it to the next reopening β€” nothing is lost. The pacing reserves a slot per account: sends are spread out (the 1st, then +30 seconds for the 2nd, etc.) instead of all going out at the same time. The setting is done per Flow, and otherwise Madyis Hub applies the account's default setting. When disabled, the regulation has no effect (immediate sending).

Step by step

  1. Open the Flow and click "Sending pace" in the editor header.
  2. Tick "Enable regulation".
  3. Set the start and end time of the allowed window.
  4. Choose the allowed days (Monday to Sunday).
  5. Select the reference time zone.
  6. Set the minimum spacing between two sends, in seconds (e.g. 30).
  7. Close: the setting is saved with the Flow.

Good to know

  • Leave regulation enabled for any mass SMS send: it is the first protection against banning.
  • A spacing of 30 seconds is a good starting point for SMS.
  • Without a setting specific to the Flow, the account's default pace applies.