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Campaigns: an overview

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Michael

Michael

Last updated on Jun 5, 2026

Campaigns let you reach out to your customers proactively instead of waiting for them to message you. Madyis Hub offers three types of campaigns.

The 3 types

  1. Live-chat campaign (ongoing) — a proactive message that appears on its own in your website widget when a visitor meets certain conditions (page visited, time spent). Great for engaging a visitor at the right moment.
  2. WhatsApp campaign (one-off) — a bulk send of an approved WhatsApp template to every contact carrying a label. Perfect for re-engaging leads, confirming appointments or waking up dormant customers.
  3. SMS campaign (one-off) — a bulk SMS send to an audience, in one go.

Where to create them

The Campaigns menu in the sidebar (admins only), then the matching tab: Live chat, WhatsApp or SMS.

Good to know: "ongoing" (live-chat) campaigns re-trigger for every visitor who meets the conditions. WhatsApp and SMS campaigns are "one-off": a single send, scheduled for a date.